The CCI Approach

Foreword by Sir David Attenborough, CCI Patron

“CCI has proved that when you bring the right people together within a global initiative, remarkable things do happen.”

We are reaching a tipping point for global biodiversity. The loss of pollinating insects threatens the food crops we depend on. The destruction of rainforests and other wild areas contributes to rampant climate change. Our oceans are being emptied of fish, while our irreplaceable soil is being lost to erosion. The natural processes on which all human life depends are being stretched to breaking point. Without rebuilding these processes, society will be imperiled by our own destruction of the natural world. This brief opportunity to reverse the damage to our planet is disappearing rapidly. Now is the time for the conservation and restoration of nature.

The threats facing our planet’s biodiversity are numerous and complex. They can only be addressed by people and organisations working together towards common solutions. It is precisely this collaborative approach that lies at the heart of the Cambridge Conservation Initiative, a partnership of 10 organisations dedicated to achieving a sustainable future for all life on Earth. CCI brings together leaders in biodiversity research, practice, policy and teaching to forge novel collaborations addressing this biodiversity crisis.

CCI recognises the imperative for rapid and large-scale action and, through this new Strategy, has set ambitious targets for the next 10 years. During this time CCI will focus on building large ecological restoration projects to bring life back to millions of hectares; strengthening the global infrastructure for conservation through training and; through cross-sectoral collaboration, building expertise in working with nature to heal our fragile planet. CCI’s work to date is already restoring wild landscapes, creating novel methodologies, producing innovative policy recommendations and training a global network to protect and restore nature. CCI has proved that when you bring the right people together within a global initiative, remarkable things do happen.

This is the time for people around the globe to join together to change our future. If we make the right decisions at this critical moment we can safeguard our planet’s ecosystems, its extraordinary biodiversity and all its inhabitants. CCI has a vital role to play in transforming biodiversity conservation to ensure we create a healthy, flourishing and equitable planet for generations to come, and I commend its efforts from the bottom of my heart.”

Sir David Attenborough, CCI Patron

The CCI Approach

By working together, we can achieve more for nature than any organisation could on its own. At CCI, we have committed to a shared strategy and way of working, helping us combine our knowledge, skills and resources to have an impact that is more than the sum of our parts.

Work Across Boundaries
We bring people and organisations together to solve challenges and improve outcomes for nature and society. We do this through partnership working, shared spaces, and opportunities to connect and collaborate. We believe that collaboration, shared expertise and strong partnerships are the best ways to create lasting positive change for nature and society.

Use Our Collective Voice
We work together to influence decisions that affect biodiversity and conservation. Using research and evidence, we develop shared positions, publish guidance, and support advocacy efforts that encourage positive action for nature.

Bring People Together
Our strength lies in connecting people, ideas and expertise. We use our networks, partnerships and shared home in the David Attenborough Building to create opportunities for collaboration and help turn ideas into action.

Engage and Inspire the Public
We share knowledge, evidence and stories to help people understand and value nature. We work with local communities and wider audiences, recognising that facts and science are most effective when combined with inspiring and engaging communication.

Support Conservation Careers
We provide learning, training and mentoring opportunities to help people and organisations develop the skills, confidence and leadership needed to protect nature. Together, we strengthen the conservation sector and increase its impact.

Invest in Collaboration
We encourage partnerships across research, education, policy and practice. By working across different disciplines and organisations, we can find and apply new solutions to conservation challenges.

CCI’s Values

  • We are collaborative, using the collective resources of CCI to engage with the global community

  • We develop and test solutions that are innovative, creative and relevant to the real world

  • We are informed by evidence from varied sources

  • We are passionate about nature, and optimistic and ambitious for its recovery

  • We strive for diversity and inclusivity

“An extraordinary marriage between outstanding practical conservationists and inspiring intellectual thinkers which will shape the future of life on Earth.”

Sir David Attenborough